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ROC the Day
ROC the Day

Tue, Dec 02

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United Way ROC the Day

ROC the Day

ROC the Day is a 24-hour online giving extravaganza powered by United Way of Greater Rochester and the Finger Lakes.

Time & Location

Dec 02, 2025, 12:00 AM – 11:59 PM EST

United Way ROC the Day

About the Event

ROC the Day is a 24-hour online giving extravaganza powered by United Way of Greater Rochester and the Finger Lakes. It takes place each year on the Tuesday after Thanksgiving, known as Giving Tuesday.


This community-wide event lets anyone across the Greater Rochester and Finger Lakes region support local nonprofits doing amazing work - all in one simple, secure online transaction.

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Physical Address:

6420 Shaker Road

North Rose, NY 14516

315-483-2493

Mailing Address:

Box 174

Alton, NY 14413

info@crackerboxpalace.org

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Cracker Box Palace at Alasa Farms is registered as a 501(c)(3) non-profit organization. All contributions to Cracker Box Palace are tax-deductible to the extent permitted by law.  


NYS Tax# 225956 
EIN: 16-1600471 
NYS Char Reg# 40-91-09

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